Jonathan Lander believes in the power of retail. Despite the cries that bricks and mortar is going away the process of buying will always require places that bring brands to life. Jonathan has led the charge to define the bricks and mortar retail experience in the apparel, footwear and technology sectors with an experiential approach encompassing environment, digital and graphic languages.

As retail evolves so does Jonathan. Having overseen new retail directions for Rockport, Nordstrom , Nike and AT&T he expanded his approach to include deeper forms of technology with augmented and virtual reality. Through traditional retail design and visual merchandising and presentation, digital technologies as well as social media Jonathan embraces a truly holistic approach to retail.


ARE | design awards, Gold, AT&T Journey of Innovation

ARE | design awards, In-Store Communication Award, Interactive Display, AT&T Flagship, Chicago

POPAI Award, Jordan display

DDI Magazine Book of Lists, best Visual Merchandising Program

Advisory Board, VMSD Magazine

Store of the Year, Rockport Boston

Various articles, trade publications

Various speaking engagements


Retail strategy

Branded strategy/positioning

Consumer journey mapping

Experiential retail concept and design

Creative direction

Retail digital strategy and storytelling

Retail research and analytics

Leadership and talent development